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YOU’RE LOSING 20% OF YOUR SALES & YOU DON’T EVEN KNOW IT

What if we told you there was a simple way you could increase retail by up to 20% without adding any new product lines, changing your trade promotions, or hiring more ...
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CONVENIENCE STORE TECH: DRIVE - THRU GAS STATIONS?

Convenience stores are known partially for their assortment of food, amongst other things. Most different types of industries have their characteristics in general; outlets ...
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INNOVATION: THE BALANCE OF ORIGINALITY

Be different. This is something that is preached to us from a young age by some parents, who want to see their children to grow up and accomplish more than they did. How one ...
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HOW DOES YOUR BRAND’S COLOR AFFECT YOUR CUSTOMER?

Do you have a favorite color? Does it depend on your mood what color you lean more towards? Surprisingly enough studies have shown that color affects a person’s mood; red may ...
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WHEN DOES YOUR BASE NEED REFUELING?

We all know that energy drinks have become a staple of our culture over recent years, especially with most Americans being constantly on the go. Sometimes, there isn’t enough ...
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LOCATION, LOCATION, LOCATION

The location concept is something usually attributed to the real estate industry, with those who operate in that world constantly preaching its importance. The location of a ...
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3 WAYS TO WIN AT THE SHELF WITHOUT A RETAIL FIELD TEAM

“This looks great, but I don’t have a retail team so I am probably not quite ready” Or “I know there are lots of issues happening but there just isn’t enough ROI for me to send ...
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HOW OFTEN SHOULD YOU AUDIT YOUR STORES?

What frequency should you be auditing your stores?
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BRAND ABOVE ALL

Emerging brands and veterans alike strive to have their brand stick out above the rest. It is imperative that a brand differentiates itself from the field in order to survive. ...
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